Warner Music Nashville is proud to announce its partnership with Round Here Records for the signing of brand new country artist Redferrin and the release of his debut song, “Red In My Last Name,” (LISTEN HERE) and its official music video (WATCH HERE). Produced by Corey Crowder, Tyler Hubbard and Brian Kelley, “Red In My Last Name” serves as a manifesto for his take-it-or-leave-it style. The track’s adrenaline-pumping energy and rebellious swagger are just a sample of the kaleidoscopic musical textures Redferrin can create, aiming to become a sonic mirror held up to today’s rural culture.
“I am so fired up,” exclaimed Redferrin. “It's been a long time coming and a long backroad to get here. I want to thank BK and Tyler, John Esposito and Cris Lacy, Leslie Dipiero, and so many others for believing in me and my music. Your support and hard work means the world to me. I can't believe we're really doing this and can’t wait to see where this ride takes us.”
Born Blake Redferrin, the White House, Tennessee native has recently begun turning heads as one of Nashville’s most unorthodox and innovative new singer-songwriters. He already boasts several successful cuts, including Florida Georgia Line’s hip-hop inspired “Countryside,” Nelly’s recent smash “Lil Bit,” and Dean Brody and The Reklaws' “I Can’t Help Myself,” which showcased a knack for party starting, hitting No. 1 in Canada and setting a record for the most one-week radio spins in the nation’s history. But Redferrin grew up obsessed with a different kind of track work.
Living just 30 miles north of Music City, he spent his first 24 years on the pegs of a dirt bike, chasing high-speed dreams with the throttle pinned and no kill switch. He earned a professional ride by the time he was 18 and joined the national Arenacross circuit. But crashes and injuries are a constant companion in racing and they eventually catch up with everyone, so he began exploring the idea of changing direction.
He had learned to play guitar as a teen when his father brought one home from his job at Nashville’s Gibson plant, and had always used music to pump up for races or work through painful recoveries. In his mind, writing songs of his own was a natural progression. In addition, Redferrin had also struck up a friendship a few years earlier with another avid rider – FGL’s Tyler Hubbard. After Redferrin stopped racing, he signed a publishing deal with Hubbard and his FGL partner Brian Kelley’s Tree Vibez Music. And with those sonic trailblazers as mentors, Redferrin’s radically honest songwriting found traction.
“From day one, we’ve known that huge things are ahead for Redferrin,” shared Florida Georgia Line’s Brian Kelley and Tyler Hubbard. “Whether in the writing room, studio, or on the stage, he’s completely blown us away and creatively grown faster than we could have ever imagined. In addition to being wildly talented, he’s one of the best guys you’ll meet and we can’t wait for everyone to get to know him! We’re so proud to stand in support of Redferrin with a Warner Music Nashville / Round Here Records partnership.”
Redferrin joins the new generation of country stars – a group with a deep love of the lifestyle and respect for history, but little care for genre borders. His father was a true hard rocker, maxing out truck speakers to ZZ Top and Black Sabbath. His mother loved the gentle country genius of Don Williams. And his sister filled their house with the melodic hip hop of stars like Nelly. All those influences combine within Redferrin to create a unique musical language that harnesses a thrill-seeking spirit and relentless drive for a new kind of race.
“Redferrin is a truly undeniable talent and we are so lucky to have him join our Warner Music Nashville family,” said Warner Music Nashville Chairman & CEO, John Esposito. “We are so fired up to introduce him to the world. Every song is a hit and there’s no doubt in my mind that he will be the next superstar in country music and beyond!”
“Watching Redferrin do anything is like standing next to a cannon,” added Warner Music Nashville EVP of A&R, Cris Lacy. “His explosive vocal cuts through the noise, and his music is the closest thing we have to that live show feeling until we take to the road again. Our love for him was immediate. We’re thrilled to partner with Tyler, BK & Round Here Records and can’t wait to amplify the story and sound from this incredible artist.”